The benefits of

FACIAL RECOGNITION

Facial Recognition is an analytics program that identifies and authenticates a specific person by their facial features from an image or video. The software uses biometrics to map the geometry of the face. It notes more than sixty facial landmarks, measuring and then calculating a number to represent the combined relative distances. The result is called a ‘faceprint.’ Cross-referencing the result of this mathematical formula with known databases quickly confirms identity.

Face identifiers offer advantages in safety, security, retail, customer loyalty and law enforcement.  

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Real-time identification and authentication of people by their facial features from an image or video
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Reliably detect and identify people

Facial Recognition

Face recognition camera software programs built with maturing AI, are able to identify and interpret complex patterns in ways similar to the human brain. When distinguishing between faces, the essential structure is the foundation, such as the distance from forehead to chin and the distance between the eyes. The angle of the face as it relates to the facial recognition camera must also be determined, as this shifts relative distances.

When comparing to a database of stored mathematical models of known faces, an algorithm determines the best match and percentage of probability of accuracy is provided. The program’s increased ability is shown in additional related information available, like skin tone, color and style of clothing, backpack detection, vehicle type, and direction traveling.

For years, face recognition has enabled the capture of wanted criminals. Face analysis is also a crucial support for theft prevention and safety in transportation and in retail.

As facial recognition increases in efficacy, so does its number of commercial applications. There is particular growth in healthcare, IT, banking and marketing. Face scanners are increasingly used to improve customer experience and increase sales, by identifying celebrities and favored customers. Thanks to deep learning-based algorithms, face analysis is able to provide identity verification with a high degree of accuracy, even outperforming human facial recognition capabilities. In well-lit situations they can now detect mood. While misclassifications happen and sunglasses and hoods continue to reduce accuracy, the facial recognition segment is expected to double in growth by 2024.

Face Recognition links with many programs, including Intrusion Detection, License Plate Recognition and GPS, Access Control, Crowd Detection, and City Surveillance. The technology is expanding from 2D to 3D which is of particular value in identifying criminals and terrorists, in patrolling highways and in aiding forensics.

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